Most mothers of tweenie and teenage girls will acknowledge that their daughters are having a deep love affair with their mirrors.
Gone is the little girl who was happy to throw on shorts and a t-shirt and tie her hair back in a scruffy ponytail. In her place is a self-aware budding beauty.
Is that lipgloss she’s wearing at the breakfast table? A new and elaborate hairstyle that’s been hours in the construction? Is that the third or fourth outfit she’s changed into today?
And lying on the bedside table is that glossy Girlfriend or Dolly magazine.
Most of us can recall our own experimentation with fashion and style at that same age, but what did we see when we looked in the mirror?
Were we as self-loathing as today’s generation of young women who are said to be suffering from crippling insecurity?
According to a new survey from the aforementioned Girlfriend mag, 96 percent of girls would change their bodies if they could.
At least 54 percent of young women aged between 13 and 20 skip meals and just 9 percent were proud of how they look.
Sarah Tarca, editor of Girlfriend, said the number one word girls used to describe themselves was “self-conscious”.
Some 60 percent of girls did not think they were beautiful, which is hard to read because most parents tell their daughters they are wonderful – inside and out – every day.
Dannielle Miller, author of the book The Butterfly Effect says of our girls: “Behind closed doors, many are silently imploding. Pressure comes from many sources, especially the barrage of media, marketing and pop culture voices telling girls that their true worth is determined by how hot and how thin they are.”
Just what’s going on with our daughters? Does insecurity just come with the teenage territory? Or they under pressure as never before?
And what do we have to change to instill confidence and self-worth in our lovely girls?