DURING AND AFTER WW2 LUX SOAP WAS ENDORSED BY ALL THE LEADING HOLLYWOOD STARS OF THE DAY AND i EVEN THAT A TENDER AGE SAID I WOULDN'T USE IT BECAUSE I WOULD END UP LOOKING LIKE MARJORIE MAIN (MA KETTLE) SO I HAVE NEVER TO THIS DAY BOUGHT A PRODUCT ENDORSED BY A "STAR:" - Sarah
We are all so anxious not to be influenced by advertising, and we are influenced even if it is to buy a cheap knockoff or try to make it ourselves. - Sally
I tried pronking today, held on to the back of the couch and launched myself into the air, I rose at least 5 mm. Pronking is joyful to watch but impossible for me. - sue Bell
@Madge- perhaps Gina doesn't have a problem being fat. Perhaps she is not unhealthy. Not all of us fatties are gross, depressed and sick individuals. Thanks for the concern trolling but weight = / = health.
Anyway.
Great article Tara. I'm not a parent and I have a relatively well-paying and stable job but this still scares the hell out of me. I don't want to retire with less super than my boyfriend. I don't want to earn less than the guy doing the same job as me (well I already do- I aim to change that though). I don't want to be a parent, and this is one of the reasons why. - sami
Oh I do love the PRONK! Smiling on Mondays, yeah!! - Nel Matheson
I have never bought anything because of a celebrity endorsement. That would be ridiculous. I'm not a big fan of most celebrities, and the ones I do love aren't the type to do silly advertisements. Also most things that are advertised just don't match up with what I'm looking for. Jimmy Choos? Very pretty, but very expensive and I don't wear leather. Swisse? I buy Cenovis because it was cheaper/what I wanted. Pepsi? Tastes shite but boyfriend loves it so that's what he buys. I have a Nespresso machine because it was affordable and easy to use, I'm not a Clooney fan in the slightest.
So weird that people get sucked into this stuff. - sami
There is no simple answer to the obfuscation caused by the mining industry. I doubt we will ever get the hard facts on the financials simply because (as any intelligent investor knows) profit and loss can be covered up by creative accounting (more the profit). In a similar vein, I no longer believe either Labour or the Liberals (which is disgruntling because I have been a Liberal supporter most of my voting life, until now). So who do I vote for now ? - Donald
"All of the companies doing the digging have historically paid royalties to the states. But these were woefully small which is why Kevin Rudd as prime minister decided to impose a 40 per cent super profits tax on all mining and petroleum companies on the realized value of the resource deposits they extracted.
As history shows, Julia Gillard renegotiated the tax with a handful of the big miners, after she ousted Mr. Rudd. The result is a 22.5% MRRT on a handful of iron ore and coal companies whose resource profits tip $50 million per annum."
Why why why? Why wasn't this changed back to the original 40% in the budget? Nothing to lose, everything to gain! Big big disappointment.
Thanks Monica for this piece. - Annie Also
I feel that these celebrity endorsements of products must be very successful with a large number of people. Years ago, women's magazines used to be quite interesting, and covered many diverse topics. Nowadays, those which I find, or am given, are at least three quarters full of celebrity gossip, which does not interest me at all. Obviously, the large numbers of people who buy these periodicals are greatly influenced by what these celebrities do and wear, and are very likely to be influenced by celebrity endorsed merchandise.
Years ago, I looked after an 86 year old actress, who had beautiful skin. When I asked her what she used, she said Sorbolene and witch hazel! I have since read that dermatologists recommend sorbolene as the best skin cream and that is all I have used since! I gave up using the witch hazel, when I considered it quite expensive for my budget. I recently found some lipsticks in a local pharmacy for $2. These actually last longer than much more expensive brands. A high percentage of the price of high profile brands is the advertising. If they need to advertise so widely, I wonder whether the products really are superior to cheaper goods.
No celebrity endorsement would persuade me to buy anything. If a star is wearing an item of clothing which I like, I will try to make myself something similar, but wouldn't ever be persuaded to buy it. The same goes for grocery items. I find the generic brands are excellent, and I take no notice of the advertisements or celebrity endorsements! - Annamargaret
You can also buy mining company shares on the ASX. Instead of putting your money in poker machines or deposit your money safely in one of the big 4 banks, you could also invest in an Australian mining company, maybe you'll get someof those dividends or maybe the mining company will go broke. That is the risk, if you don't want to take the risk then don't complain about those that do. - David mining investor
THE DATING PROJECT #12. ACTION!
Oh, yes, ladies and gentlemen, we have action. At last. Real between-the-sheets lovin!! BETTINA ARNDT gives us the goss.
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