american-aparel-hoopla-cover

BRING BACK THE BUSH!

Is the hairless revolution coming to an end?

Maybe the trend of having all your pubic hair ripped off/shaved off/lasered off to reveal all is finally experiencing a bit of kick-back?

Behold the mannequins the American Apparel store in downtown New York.

american-aparel-hoopla-cover

There is a distinct 70s vibe going on here. A little OTT perhaps, but American Apparel likes to push the envelop to make a point.

The last time they hit the news it was for a t-shirt that showed artwork of a vulva flowing with blood. It copped a lot of flak, natch.

But maybe this trend provides good impetus (at last!) to bring ...

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38 Comments

  • Reply January 17, 2014

    ashnarg

    It always struck me as the stilleto heels principle – does not compute.

  • Reply January 17, 2014

    Suzanne Baker

    After a moments panic when I thought you were going to recall George Bush , I laughed in joyous relief at this piece. A century ago when I worked for SMH – ie the 70′s – an American co journo was amazed that Australian women did’n't deodorise every female part. She put this down to essential sanity which she identified as one of our national traits.

  • Reply January 17, 2014

    jan whitty

    About bloody time !

  • Reply January 17, 2014

    speccygirl

    my partner doesn’t mind it at all – he knows it’s there for a purpose – I see it as protective and in some ways decorative

  • Reply January 17, 2014

    RhodaD

    Beauty salons made a mint out of this trend. I wonder what they’ll come up with next LOL

  • Reply January 17, 2014

    alexxx

    Re The Wire: Why oh why do we always need to put everyone in a box? I had my first brazilian at 39 (two kids and newly single) and never looked back! I love it for my own reasons – not for anyone else’s. I couldn’t care less what any other woman does and do not judge her accordingly. It affects nobody but the recipient and labelling it “dumb” is both narrow-minded and judgemental. Why can’t personal choices – just as shaving your underarms or having a facial are – be left exactly as that?

  • Reply January 17, 2014

    Shazza

    alexxx I take your point. Could you please enlighten me? What are the reasons you say led you to never looking back after your first brazillian? I can’t see the attraction so am genuinely curious.

  • Reply January 17, 2014

    Karen

    Grooming is nice. We cut our hair, wash our bums, brush our teeth and if need be, pull out nose hairs and such. Trimming pubes and waxing etc is all a part of it. Total annihilation forever of pubes us a bit extreme but so is totally hairy scary tendrils pouring out of a cossie!!! It looks gross and the American apparel campaign is just an empty marketing gimmick. Reminds me of your piece on magazines trying to be feminist

  • Reply January 17, 2014

    Rikki

    The article was going so well until the end. I love what Cameron said – but why did it end on ‘Brazilian waxes are dumb’? How about, we do what makes us comfortable physically and within? Pubic hair, for me personally, is not a fashion statement likes it’s pinnacle counterpart. But do I feel it dumb, or even have an opinion on what others do with theirs? Erm, no. Judgement is anti-feminist, geez.

  • Reply January 17, 2014

    Lucille

    Enough said. http://youtu.be/H6HTwb945nk

  • Reply January 17, 2014

    ro.watson

    Distribution of pubic hair is a secondary sexual characteristic. Women’s pubes distribution is different from men’s pubes distribution. I only point this out because those mannequins’ pubes show evidence of tampering?

  • Reply January 17, 2014

    Nat

    I’m 32 and I used to shave many years ago for an ex who preferred it – a decision that I deeply regret now. I have no idea what my current partner prefers because I don’t care. It’s my body and I will not alter it to look like a pre pubescent child because of somebody else’s idea of what women should look like, based on stylised, male-centric porn. Cameron Diaz’s comhments are irrelevant to this topic because she was only commeting on permanent, laser hair removal. She objectifies women in her comments and I find them offensive. ‘Present’ your vagina so your partner can ‘unwrap it like a gift’? Please.

  • Reply January 17, 2014

    anna

    The mannequins are nostalgic and also the young ones today have never known a time without brazilians..too funny lol.

  • Reply January 17, 2014

    Shelley

    Their mannequins may be ‘hairy’ but they are still size 6 mannequins. I’m more concerned about what THAT says!

  • Reply January 17, 2014

    Pea

    Doesn’t a Brazilian really, really, really hurt? I would like to hear comments from those women who choose a Brazilian. How is the pain factor, the embarrassment levels when stripping off in front of the waxer and the benefits of being hairless?

    • Reply January 18, 2014

      janice

      My partner and I can’t understand why we should be apelike and let hair grow nilly willy, without this unneeded hairiness our oral attractions have never been better. We could look like human male apes with hair I can only describe as disfiguring.

      • Reply January 18, 2014

        ashnarg

        janice – yet you don’t find a body scraped with sharp steel in sensitive areas disfiguring? Underarms, pubes, legs, nipples etc.
        It is hardly “unneeded” -anatomically, else we wouldn’t have it.
        The Naked Ape idea (of Desmond Morris, a herpetologist!) was only a silly 60s idea – humans have exactly the same number of body hair follicles as other primates, it’s just slightly less visible.
        Read Elaine Morgan (RIP last year, aged 92) and you may grasp why underarm & pubic hair is essential, not to mention increased hair growth during pregnancy. Nowt to do with appealing to Tarzan (ibid Morris) but for the baby’s benefit. As are ALL our major senses, including olfactory which we stymie with scent & the Pill.

  • Reply January 17, 2014

    Merryl Chantrell

    What a stupid story! Like who cares? Don’t you people realise there are a multitude of bush fires going on around Australia and people’s lives are at risk and this story is the best you can do!?!

  • Reply January 17, 2014

    ro.watson

    Well, Merryl, poke my eye out with a burnt stick(please don’t), but in the midst of trauma, terror and bushfires, what is disrupted in such events is the everyday, ordinary~ what my dad used to call “the daily round, the common task”….Personally, I can think of nothing worse than having hot wax placed on my tender and other bits, and then getting it yanked off. Each to her own.

  • Reply January 17, 2014

    ro.watson

    PS I also note the mannequins have no underarm hair. I like underarm hair. And I don’t want anyone telling me they have waxed etc… for me. Hair waxed or shaved still grows back razor sharp, prickly until it reaches a certain length.

    Meanwhile, The hills east of Perth, are called the Darling Ranges. Dawn rises over them. They are a very very ancient landform.

  • Reply January 17, 2014

    ro.watson

    PPS I note the mannequins are all wearing glasses. Often, I can feel my facial hair before I can see regrowth. I have attended to such growth with scissors in the past. About a couple of weeks ago I bought a man shaver from the chemist (cheap and made in China). Will this work on women’s facial hair~ chemist could not see why not. I tried, I did and am smoother. I think of that scene in “Fried Green Tomatoes” where the elderly woman is reliant on a kind visitor for a trim. So in the great loop of life, hair removal and prevention of bushfires measures, by clearing and burning off, are all linked Merryl.

  • Reply January 17, 2014

    mj

    Good point Nat, the prepubescent look on grown-ups is creepy! More so the people who prefer it in a partner.

    Now if bikinis didn’t continue to get smaller and smaller over the years we wouldn’t be considering removing more and more pubic hair.

    Also, can’t say I’ve noticed such a public protest against the shaving of armpit or leg hair (although maybe there has been and it’s passed me by), but a lot of women seem to do this as a matter of course these days (self included)….

  • Reply January 17, 2014

    Nat

    Mj, I hope we’re heading towards a society that accepts women with armpit and leg hair. I work in a professional environment and I would be shunned both socially and professionally if I didn’t shave my legs. It outrages me. I have had colleagues comment over a little regrowth on my legs. This would not happen if I was a man. The same goes for make up. I hope that in the not too distant future, people will dispair that once upon a time women were expected to paint their faces and remove their body hair in offer to be accepted in the workplace.

  • Reply January 17, 2014

    Julie

    I thought that it looked like a swarm of bees…..

    • Reply January 17, 2014

      Shirley Green

      Thank you for making me laugh. All I can think to say of the mannequins and the window display is YUCK!

  • Reply January 17, 2014

    Dianna

    I agree! I am a beauty therapist who took advantage of laser hair removal and rue the decision to go “nude”. Now in my fifties, there is something definitely missing from my naked self. I continue to perform Brazilian waxing and am a firm advocate of leaving something there…..for posterity…or individualism…or for when they age.

  • Reply January 18, 2014

    Cate

    Nothing yuck about my hairy body. Love it.

    Hair all the way. Pubes, underarms, legs. It’s all mine, this is me. If you don’t like it, move on. My husband loves me as is.

  • Reply January 18, 2014

    grooviechickie

    Pea, my niece told me the story of her first Brazilian wax. It started with pain, continued with lumps which turned into blisters, pus and much, much more pain, then a trip to the doctor for one of many rounds of antibiotics. It finally ended after three months and she is now physically scarred.

    So much for the ‘surprise’ present she had arranged for her partner coming back from 6 months o/s with the navy. They couldn’t have sex for three months…

    I have said yes to my hair for over three years now, because the nasty rash I get from the shaving/waxing etc. is worse than the original hair being there.

  • Reply January 18, 2014

    jane

    http://thegradgrind.wordpress.com/2012/02/
    Above is a great blog entry written by a 20 year old about this exact subject. Enlightening and frightening reading.

  • Reply January 18, 2014

    Jonny

    While my missus doesn’t wax (she uses my beard trimmer) , I definitely prefer it neatly trimmed to a ‘full bush’ for practical reasons, nothing to do with appearance. The fact is, when I’m pleasuring my woman if it’s too hairy it’s not very pleasant, it makes the job harder and less enjoyable for me and reduces sensitivity for her. Pubes stuck in your teeth/throat is not nice at all. I have no problem with a covering of short, trimmed hair but a ‘disco box’ is not nice to go down on. Likewise, my woman prefers me to do some manscaping from time to time.

    • Reply January 19, 2014

      Johnsie

      This

  • Reply January 19, 2014

    lizzie

    Perhaps if there were fewer brazilian waxes, there would be fewer young women freaking out and having surgery to their labia, as more would be concealed by their curls!

  • Reply January 19, 2014

    Lisa Hayes

    Naomi Wolf wrote about the issue of women and grooming in The Beauty Myth in the early 1990s arguing that while we were busy spending our time and money on endless grooming (and making multinational corporation very rich) we were not spending our money on real empowerment.

    I think it is really interesting how we have re framed anxiety about our appearance ( face it, most of us are ordinary looking, the truly beautiful are genetic blessed but exceptional) to being empowered to alter our appearance, no matter how much pain and expense it involves.

    Beauty is socially constructed, it changes over time and across cultures. When women stop worrying about being beautiful and embrace being accepting and content, then they are truly empowered. Men who have fixed views about how a woman must look generally make very ordinary partners.

  • Reply January 19, 2014

    ro.watson

    I have rarely had a pubic or head hair caught in my throat, hanging around my uvula( that fleshy bit that hangs down at the back of the roof of your mouth). Uncomfortable, cough, but so is tongue strain. Enough said.

  • Reply January 21, 2014

    Tara Nipe

    it fascinates me that there is almost no call for straight men to be hairless – do men like Jonny make life easier for their partners by removing their hair, too? Or is that different? Does it not matter if a male pube gets caught in a woman’s throat?

  • Reply January 28, 2014

    Jay

    I honestly think there’s nothing sexier than a women with a full bush and most of my buddies agree…just my 2 cents.

  • Reply February 18, 2014

    Sleuthcity

    Just wish they would bring back bathing costumes that allowed for pubic hair and gave large breasts the support they deserve.

  • […] Bring Back the Bush! […]

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