Day: April 9, 2019

ARE FEMINIST ADS A FAD?

Feminism is trendy again. There’s no better gauge of this fact than the groundswell of ‘feminist’ campaigns emanating from global brands trying to flog products to women. Dove became a worldwide success story with its Campaign for Real Beauty: the aim of the original campaign was to widen the definition of beauty after a study …

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mrs woog

BUY IT ONCE, BUY IT WELL

Not that I would EVER think anyone working on the fashion industry would be bitchy, but it appears that I am completely wrong! Last year, I unexpectedly found myself at Australian Fashion Week and witnessed a small, quirky, perhaps fair to say successful eclectic male designer pitch the biggest hissy fit because he was required …

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